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About Us

Hi, We're AFON.

We help Finance, Operations, and Sales operate from a single source-of-truth with AI-powered Cloud-ready ERP solutions to gain business intelligence so you can focus on growing revenue. Let's talk about how we can help your business.

Who We Are

Established in 1999, AFON has over 20 years of transforming regional and global enterprises for the digital future.

We have grown businesses with the era of Digital Transformation, to the era of Cloud Transformation, and now with AI Transformation.

We're the only award-winning consultancy and implementation partner in Singapore that offers not one, but four best-in-class enterprise resource planning (ERP) software brands — SAP, Oracle, Microsoft, and Sage.

Every ERP brand has its own unique strengths. Our in-depth expertise means we can advise you on choosing the business solution that works best for your requirements. This translates to minimal or zero customization — a key factor that impacts your business's long-term scalability and maintenance costs.

We also offer solutions ranging from cloud hosting, data analytics, managed IT services, and data disaster recovery, to industry-based solutions such as e-Commerce and mobile warehousing.

What Makes Us Different?

 

Finance-Savvy Consultants

Successful implementation requires more than just technical knowledge. Our ERP consultants are qualified accountants and/or certified IT professionals. We believe this balance of finance & technical skills is crucial for addressing real business needs.

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Flexibility To Choose

Many vendors specialise in just one ERP brand. They'll attempt to convince you their one brand will do wonders for you. In reality, it doesn’t work that way. Every business is different. An ERP system that works well for one company may not be suitable for yours.

At AFON, we offer you four world-class ERP systems to choose from. You're never 'stuck' to one brand, freeing you to find the best-fit system for your business requirements.

Rapidly Earned Recognition

We’ve won many awards over the years. Some of these accolades include the Enterprise E50, Top SME 1000, Partner of the Year, Best Implementation Partner, & Highest Achiever in S.E. Asia.  On average, we hit Singapore top partner status in just a few years upon taking on a new ERP software.

That’s huge. That’s way ahead of most of our competitors. And that says a lot about our expertise.

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You like facts. So do we.

Real Results

The right partnership makes a world of a difference in getting the results you need. Our-award-winning services are backed by certified ERP and IT consultants with years of accounting and industry experience.

93% Customer Satisfaction

500+ SME Customers

20+ Awards & Accolades

TESTIMONIALS

WHAT OUR CUSTOMERS SAY

"SAP Business One is a great fit for a growing company like ours... (and) with a couple of new products in launch phase, I can now say that Pasture Group is geared for the next stage of growth boosted with technology and improved systems as enablers. And when AFON approached us to offer their services, their Consultants’ knowledge and commitment made the difference. It is not just SAP systems, it is SAP + AFON = Pasture satisfaction!"

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Lloyd Soong - Pasture Phama
Chief Executive Officer

"We want to thank AFON for helping us successfully implement NAV. Our new system has enabled us to achieve significant time and manpower savings in key departments"

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Song Yeow Chung
Group Financial Controller, Old Chang Kee Ltd Group

"We've been a Sage client of AFON since 2008... (and) used their software to manage our financial processes in our Singapore office, as well as consolidate accounts across our Singapore, Hong Kong, and Taiwan offices. I want to specially highlight the professional level of support we receive from AFON's in-house support consultants. They've always delivered assistance quickly and respond on time. Moreover, their team often go above and beyond our expectations to help us."

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Keigo Mikami
Managing Director, QB Net International Pte Ltd

"With the implementation of NetSuite, we were able to resolve the challenges we faced during our expansion, as it provided the visibility and capabilities we needed to support the strategy of the company"

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Angelica Diloy
Group Financial Controller, Naumi Hotels

Meet the Leadership Team

The experts taking your business to the next level in AI transformation.

Lai Kar Chyuan

Lai Kar Chyuan

Managing Director

Lai is AFON's pioneering member. He helped lead the transition from legacy DOS systems to modern cloud solutions. He has 20+ years ERP experience and a MBA in ERP.

Simon Soh

Simon Soh

GM: SAP & NetSuite

Simon heads AFON's SAP and Netsuite teams. With a degree and 10+ years of consulting & deployment experience, he's the solution architect, leader, and mentor to his teams.

Daniel Yee

Daniel Yee

GM: Infrastructure, Cloud & Cybersecurity

Daniel is AFON's Managed IT Services BU Head. He's certified in MCSE: Server Infrastructure, MCSE: Private Cloud, and PMP with PMI.

Gillian Foong

Gillian Foong

GM: Microsoft & Sage

Gillian has been with AFON for 15 years and plays a key leading role in Microsoft Dynamics and Sage ERP deployments. She also holds a BSc in Computer Science.

Eugene Teh

Eugene Teh

Marketing Manager

Eugene leads the marketing & business development team for AFON, with years of growth marketing experience in both B2B and B2C industries.

Theresa Lee

Theresa Lee

Sales Manager

Theresa is a veteran BDM with 12+ years ERP  experience. Her solutions-first recommendations have won her trust from many AFON customers seeking real results.

CS Yap

C.S Yap

Support Manager: Microsoft & Sage

Yap leads the helpdesk team for Microsoft and Sage ERP customers. Yap has been with AFON for 20 years, and was an accountant at an MNC before joining AFON. 

Siyu Kim

Siyu Kim

Support Manager: SAP & Oracle - NetSuite

Siyu Kim leads the helpdesk team for SAP and NetSuite customers. Starting as a consultant, she's been with AFON for 13 years. She holds a BSc in Information Systems.

Careers at AFON

We're Hiring

If you're looking for a place to share your expertise in enabling businesses to achieve their desired outcomes, check out our available job positions.